Test-driving a Tesla Model 3 in Tokyo

Recently my son Shintaro and I went to the Tesla showroom in Aoyama, Tokyo to take a Tesla Model 3 for a test drive. I wanted to see for myself how this electric vehicle compared to my almost 12 year old Prius hybrid and to be able to compare it to future EVs from other brands that we may eventually consider.

I’d noticed an increasing number of Teslas around Tokyo, though they’re still far rarer than around the San Francisco bay area. Given that much of Japan is densely populated, range anxiety (an often cited reason for slow electrification) should be less of an issue here compared to the US, particularly with cars that already have over 400 km of range.

I love the practicality of the rear hatch of my Prius that allows me to carry two road bikes without disassembly by simply folding the rear seats. The Tesla Model 3 has a much less accessible trunk, which pretty much rules it out for me. The Model Y will be more practical, but is also even bigger. Apparently it won’t be available in Japan until a year or two after it starts shipping in the US this month (March 2020).

Tesla’s models are quite large by Japanese standards, with implications for parking and for driving on narrow back streets. For example, these are the dimensions of the Tesla Model 3 vs. the current generation Toyota Prius (XW50):

Length: 4690 / 4570 (+120 mm)
Width: 1850 / 1760 (+90 mm)
Height: 1440 / 1470 (-30 mm)

Exact numbers for the Model Y aren’t available yet, but it’s expected to be about the same width but about 1600 mm tall (160 mm taller than the Prius).

The test drive was an unusual experience by Japanese standards. Somebody had mentioned that the dealer experience with Tesla is more like visiting an Apple store than a traditional dealer showroom. I’d say the difference was even greater.

Customer service expectations in Japan are incredibly high and that is probably one factor for Tesla’s relatively sluggish sales here, see a recent Japan Times article.

Shintaro had tried to make the reservation online and was promised a callback within 48 hours, but that never happened so he had to call again to fix up an appointment.

Even when I take my Prius to an oil change at a local gas station, I’ll be served a cup of coffee while I wait. By contrast, when we visited the Tesla showroom to evaluate a JPY 5,100,000 (USD 48,000) car, all we received was a business card of the sales person. They don’t even give you paper brochures. You can look it all up on the website, right?

Before the test drive they took photo copies of our drivers licenses. We were instructed not to take any pictures and to follow the rules of the road. We would be liable for any incidental damage to the car during the test drive. Then we got into the car parked by the roadside outside the showroom, first as passengers, then later taking turns driving it around Akasaka.

I liked the seats, which were nice and firm. The acceleration when you put your foot down is amazing. It feels like a big car but with enough power for its weight. Getting back into the Prius later, it felt quite light by comparison, by which I don’t mean acceleration but it simply feels like a lot less metal being moved around. It tips the scales at about 280 kg less than the base Model 3 (1335 kg vs. 1612 kg).

Some of the controls took some getting used to, such as the lever action of the indicator stalk (which is on the left unlike in Japanese cars) or putting the car into park or into drive with the right stalk. Much of the demonstration involved showing the use of the center screen and its user interface. Many of the functions of the car, such as the electrically assisted steering or the regenerative breaking can be tweaked there, to change the feel of the car.

Headroom in the Tesla was good but personally I don’t much care for the glass roof. In a roll-over accident I would feel safer with a steel roof, but maybe those are not so likely with the low center of gravity afforded by the floor-based battery. The car interior felt overheated when we got into it and no fan was blowing, but I only asked about fan control towards the end of my driving portion. In any other car I would have easily figured it out on my own.

Checking out the trunk and the “frunk” (front trunk) after we got out of the car, the limited access for bulky luggage from the rear was quite a contrast to our Prius, in which we regularly move large items from a DIY center or bicycles for cycling tours far from Tokyo. The Model Y will address that, but it’s also 160 mm taller than the Prius on top of being 90 mm wider like the Model 3. That’s more air resistance and more kWh used to overcome it. That’s one thing I love about the Prius, it offers all this interior space despite being compact and efficient on the outside. 🙂

The width would already make a Model 3 or Model Y a very tight fit in our driveway. We would also have to figure out if there’s enough clearance around the car to plug in the charging cable for overnight charging.

In summary, Tesla’s range of cars is not an easy sell for me as a Japanese customer. While they have great technology, some of the design choices are not a good fit for Japan and the customer experience when dealing with the company (especially given the price range) will not match a lot of cultural expectations.

UPDATE (2020-03-19):

Size information has finally been released for the Model Y. These are the exterior dimensions compared to my current Prius:

Length: 4751 / 4570 (+181 mm)
Width: 1921 / 1760 (+161 mm)
Height: 1624 / 1470 (+154 mm)

Given the width and height it looks like it has roughly 20% more frontal area than the Prius which will impact its air resistance and hence energy usage at freeway speeds.

Toyota is yielding the future to Tesla and other EV makers

In October 2019, Toyota along with General Motors and Fiat Chrysler sided with the Trump administration in its effort to strip the state of California of its ability to set tighter vehicle emission standards than set by the Federal government. In July 2019, several other car makers including Ford, Honda and Volkswagen had sided with California.

This seemed a very odd move for a company whose iconic Prius hybrid was once seen as a way for people ranging from middle class families to Hollywood stars to show their green credentials. Toyota seems on the wrong side of history now.

I also drive a Prius which I bought almost 12 years ago. When it came out, it was way ahead of everything else: Three times as fuel efficient but more spacious and more reliable than my Audi. It wowed me when I first saw one and later when I first test-drove a friend’s. As an engineer I appreciated the clever technology behind it and as a family man I could rely on it for affordable transport.

However, if I were to buy a car now, I’d have a hard time making up my mind. If Tesla had designed its Model 3 as a mid-size hatchback (like the Prius) instead of giving it a trunk, the choice would be easy. Tesla seems set to address that criticism with its forthcoming Model Y, which will be like a slightly larger hatchback version of the Model 3. If Toyota had redesigned its Prius as a battery electric vehicle (BEV) with at least 300 km of range, the choice would have been even easier. The problem is, Toyota isn’t going to do that and I think I understand why.

I have talked to Toyota dealer sales representatives who came to sell me a new Toyota and when I mentioned about electric vehicles, they kept telling me the time wasn’t ripe for that yet, that infrastructure was too spotty and range too short. I would be better off getting another hybrid as the next car. And Toyota has many hybrid models.

This is precisely the problem: Toyota kept enhancing the hybrid drivetrain of the Prius, improving fuel economy with every new version. Now many different models, from the Toyota Aqua / Prius C to the Corolla Hybrid to the JPN Taxi basically all use the same family of engines, gearbox, battery, inverter and other electric systems. This has kept development costs low and maximized economic gain from the numerous patents that Toyota has received for the Prius.

Meanwhile, Tesla appeared on the scene as a complete outsider and took a radically different approach. By going for an all-electric drivetrain they don’t need an Atkinson-cycle internal combustion engine (ICE), an electrically controlled planetary gear transmission and many other mechanical parts that make the Prius family unique. They just need a bodyshell, an electric motor/generator, inverter and battery. For the first models the battery was basically built up from the exact same “18650” cells that power laptops and the bodyshell for the Tesla Roadster was bought in from Lotus.

Batteries for the automotive market are made by specialized suppliers such as Panasonic and LG instead of being based on in-house designs and intellectual property such as ICEs or gearboxes. Motor/generators and inverters are much simpler and less proprietary than ICEs. The basic technology for inverters used in BEVs and the electric part of hybrid drivetrains has been around since before the 1960s. Toyota engineers got the inspiration from the electrical systems used in bullet trains (shinkansen) that launched before the 1964 Tokyo Olympics.

If current owners of conventional or diesel cars replace their aging vehicles with hybrids then Toyota and its stable of Prius and cousins will do very well. If people however take a good look at the ecological realities of the 2020s and beyond, they will see that the sooner we can stop pumping more CO2 into the atmosphere, the less catastrophic our future will be on this planet. If we still drive cars, they will have to run on renewable energy sources, which hybrids can’t do (except plug-in hybrids for relatively short distances).

This raises a second issue: Toyota has been betting on hydrogen as the fuel of the future. Its Toyota Mirai runs on compressed hydrogen (H2), which is converted into electricity in an on-board fuel cell. This gives it a range of about 500 km between refuelling.

If Toyota were to sell BEVs with ranges of 300-450 km, this would undermine the rationale for hydrogen cars which need a completely new infrastructure for refuelling. Each H2 station costs millions of dollars and the fuel is expensive.

The most economical way of making hydrogen is from natural gas or coal, which releases greenhouse gases. Though one could make hydrogen through electrolysis (splitting water into hydrogen and oxygen using electricity), because of inefficiencies inherent in this process, this would actually consume about three times more renewable electricity than covering the same distance by charging/discharging a battery. This is why hydrogen will ultimately remain an automotive dead end.

What hydrogen technology basically gives Toyota is a political fig leaf: They can claim to have a path into a carbon-free future that does not rely on batteries (like Tesla and others). Using that fig leaf they think they can keep selling cars that burn gasoline, in California and elsewhere. Perhaps they can hold off moving beyond hybrids for years and years to come. If they can keep selling what they’ve got they may make healthy profits in the short term, but for the sake of the planet I hope this plan won’t work.

I’ve seen this movie before. In the 1990s Sony launched its MiniDisc (MD) player as a replacement for analog audio tapes and recordable alternative to digital Compact Discs (CDs). Then, in the late 1990s MP3 and flash memory came along: smaller, cheaper, more simple. The whole strategy fell apart. Sony could have accepted that MP3 was a superior solution, but that would have then put them on a level with every other audio consumer product maker. Their patents on MD would have become worthless. So they struggled on with trying to promote MD until they eventually had to kill it. From the inventor of the iconic Sony Walkman that had created a whole new market and sold the brand name to billions of consumers, Sony turned into a company that had lost its way. It let newcomers such as Apple with its iPod (which soon morphed into the iPhone) take over the market and consumer mindshare. The rest is history.

So if you’re listening, Toyota: Please build a car as spacious, practical and reliable as the Prius, but without a hybrid drivetrain that still releases CO2 with every km driven. Make it a no compromise battery electric vehicle. Support vehicle-to-grid technology, in which parked cars have an important role to play for stabilizing the electrical grid. Instead of working with fossil fuel companies to turn fossil fuel into hydrogen for thousands of yet to be built H2 filling stations, support expanding renewable power production from solar, offshore and onshore wind, geothermal and large scale storage, which is what we will need for a carbon-neutral future.

Meanwhile, when the time comes to replace my 12 year old car I will look at all the battery electric hatchbacks on the market then. If there is no Toyota amongst them then my next car will not be a Toyota. It’s as simple as that.

Olympic Hydrogen Hype

Today’s Japan Times reports that the Organizing Committee of the 2020 Tokyo Olympics is considering the use of hydrogen torches to light the Olympic flame (“Olympic panel mulls high-tech hydrogen torch, pares soccer venues” — JT, 2017-02-27):

“An important theme of the Olympics is how to promote environmental sustainability. We will talk to experts and see how realistic it is in terms of technological development,” a committee member said.

One official said there are still safety and cost concerns, and asserted that there also was a need for a lightweight torch that can be easily carried.

In March 2016, the Tokyo Metropolitan Government announced a project to have the 6,000-unit athletes’ village for the games run entirely on hydrogen power.

The Japanese government is one of the most active promoters worldwide of a so called “hydrogen economy”. It sees the 2020 Olympics as an opportunity to showcase Japan’s lead on hydrogen. Other projects are the construction of a nationwide network of hydrogen filling stations for hydrogen fuel cell vehicles (HFCV) such as the Toyota Mirai, research into shipping liquefied hydrogen from overseas using special tankers and production of hydrogen from lignite (brown coal) in Australia for export to Japan.

Let’s start with the most obvious problem in the article, the hydrogen fueled torch: The usual Olympic torches use LPG (propane/butane) as a fuel, a gas mixture that can be stored as a liquid under moderate pressure at normal outdoor temperatures. This makes it easy to carry a significant amount of fuel in a light weight container. Hydrogen by contrast does not liquefy unless chilled to about -252 C. Hydrogen powered vehicles run on compressed hydrogen instead, at pressures of up to 700 bar, equivalent to half the weight of a car on each cm2 of tank surface. As you can imagine that kind of pressure calls for some fairly sturdy containers. An even bigger problem is that pure hydrogen flames are invisible because they radiate energy not as light but as UV. You could feel the heat, but you couldn’t directly see if the flame is burning or not, which makes it quite hazardous. Talk about playing with fire…

The comment about running the Olympic village on “hydrogen power” is quite misleading. It’s like saying they would run the Olympic village on battery power, without explaining where the energy to charge those batteries came from. Like batteries, hydrogen is not a primary energy source, it’s an energy carrier. Since elementary hydrogen does not exist in significant quantities on earth, it has to be produced using another energy source such as natural gas or electricity generated using coal, nuclear, wind or solar.

Though it’s possible to produce hydrogen from carbon-free energy sources such as solar electricity (splitting water through electrolysis) and then produce electricity from hydrogen again, this process is far less efficient than either consuming renewable electricity directly or via batteries. When you convert electric energy to chemical energy in hydrogen and back to electricity, about 3/4 of the energy is lost in the process. This is incredibly wasteful and far from green.

With its sponsorship of hydrogen, the Japanese government is trying to create business opportunities for industrial companies such as Kawasaki Heavy Industries, a Japanese shipbuilder (see “Kawasaki Heavy fighting for place in ‘hydrogen economy'” — Nikkei Asian Review, 2015-09-03) and for its oil and gas importers, as almost all hydrogen is currently made from imported liquefied natural gas (LNG). In the longer term, the government still has a vision of nuclear power (fission or fusion) producing the electricity needed to make hydrogen without carbon emissions. Thus the ‘hydrogen economy’ is meant to keep oil companies and electricity monopolies like TEPCO in business. The “hydrogen economy” is coal, oil and nuclear hidden under a coat of green paint.

These plans completely disregard the rapid progress being made in battery technologies which have already enabled electric cars with ranges of hundreds of km at lower costs than HFCVs and without the need for expensive new infrastructure.

Hydrogen, especially when it’s produced with carbon-intensive coal or dangerous nuclear, is not the future. Japan would be much better served by investing into a mix of wind, solar, geothermal and wave power, combined with battery storage and other technologies for matching up variable supply and demand.

See also:
Hydrogen Fuel Cell Cars Are Not The Future (2016-12-05)